Quick-Step’s interior designer/style expert Erinn Valencich from HGTV attended a Nebraska Furniture Mart (NFM) retail event where she shared expert design tips and style inspiration with NFM’s customers.
“As the source of design insight, Erinn’s expert advice strengthens retailer sales by providing guidance during the selection process and also by validating the end-consumer’s decision to purchase Quick-Step,” said Roger Farabee, senior vice president of marketing for Quick-Step.
Valencich supports Quick-Step dealers through frequent participation in retail events such as Nebraska Furniture Mart’s design seminar for their customers. In addition, Valencich is used throughout the Quick-Step merchandising program in point of sale materials, catalogs, displays, web initiatives, and co-op advertising. She has also selected some of her favorite Quick-Step decors to recommend to consumers as Designer’s Choice products and will assist Quick-Step in the development of future new programs.